Guest appearance on "Copywriting, Storytelling & Direction"
The Department of Marketing, University of Dhaka, expresses its sincere appreciation to Mr. Fahin Arafin for conducting an inspiring guest lecture for BBA 29th Batch on “Copywriting, Storytelling & Direction.” With over 16 years of experience in storytelling, creative communication, and brand building, Mr. Arafin currently serves as the Head of Production at Shwapno (ACI Logistics Ltd.), Bangladesh’s largest retail chain.
His professional journey reflects a deep understanding of how ideas, stories, and creativity come together to create meaningful brand experiences.
His insightful session provided our students with valuable perspectives on developing powerful narratives, understanding creative direction, and approaching marketing communication with greater imagination and purpose.